4 SOFTWARE’S TO BOOST YOUR BRAND ONLINE
SOFTWARE’S TO BOOST YOUR BRAND ONLINE
Every company works hard on a marketing plan but it can be smart work if we use certain software’s to increase our efficiency. The software’s will enhance the strategy and will eventually boost the brand. You can now manage your tasks efficiently and work with consistency.
Here is a list of software’s that can help you boost your brand online:
1. Pardot:
If you are looking for a perfect solution for a marketing campaign, use Pardot. It is automation software for B2B marketing and is created by Salesforce. The brands can now develop and manage their campaigns efficiently. The software has three versions where the monthly charge of a standard is around $1000, pro is $2000 and ultimate is $3000. The unique feature of Pardot is its ROI report, Integrated CRM, and multi-platform social marketing.
2. Pica9:
Pica9 is great software for local marketers who wish to increase their efficiency and get instant results. It is an automated platform that shall help with resource management, develop social media & landing pages, write and send emails and most importantly it drives your campaigns. The platform is developed using HTML, which has multi-channel capabilities and platform reporting. It has the feature of customized print collateral and costs around $1000 a month.
3. Demandbase:
Demandbase is an effective tool for advertising. You can now personalize your websites and develop B2B ads, which will eventually attract more traffic and increase the conversion rate. You can cater different types of audience and generate a personalized experience for them. It has several inbuilt features such as web analytics, audience management, CRM connectors and performance managers.
4. Zoho:
Zoho is the ultimate solution for sales. It can tackle all your problems concerning sales figures, and profits. You have all the facts under one roof. Through intensive data on sales, as a brand, you can recognize the sales pattern and various opportunities it brings with it. Thus, your strategies will be customer-centric after using this software. Using Zoho, you can go through the entire sales cycle, view the no. Of leads generated, and track the interested audience in real-time. You can also communicate with your target audience through multi-channel. Zoho has three versions i.e. basic costs around $9 a month, standard costs for $19 a month and professional costs $29 a month.
-Anushree Srivastava
