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BEST TOOLS FOR INFLUENCER OUTREACH

Though it seems pretty easy to approach the influencers and develop a great relationship but that’s not entirely true. You have worked on a strategy, and have done your background research on the influencers but it all comes down to making a connection. There are several tools in the market that can help you bridge the gap between influencers and your brand. It will not only give an exposure that you have been looking but also save your time.

Here is a list of 3 best tools that will help you find an influencer that works best for your campaign:

NinjaOutreach:

NinjaOutreach is a great tool to build influencer connections with contact management. The tool focuses mostly Instagram and Twitter. You can find the list of all great influencers from Twitter and Instagram. Using NinjaOutreach you can track the contacts and organize the campaigns to get targeted results. There are inbuilt personalized templates and also a feature where you can contact the influencers personally through email.

GroupHigh:

This tool has an extensive database of 15 million blogger profiles with active blogs. You can pitch your campaign to the influencer of choice and communicate with him using GroupHigh. There is also a feature which allows you to track report. The content, stats on SEO and no. of followers are updated by the tool. They also have powerful filters with lists of influencers so that you can choose as per your requirement.

Traackr:

This tool is unique as it gives a particular score to the influencers based on their maximum reach, exposure and search results. It also has filters where you can conduct a search on the basis of your immediate requirements. It allows you to track the following: email responses, conversations, promotional content on social media etc. This tool is for the influencer network across the globe and helps you scale your business with great metrics.

-Anushree Srivastava