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TOOLS TO CHECK YOUR HASHTAGS PERFORMANCE ON INSTAGRAM

Do you wonder about the existence of hashtags? While working on social media campaigns hashtag is so important, it looks inevitable right?

Well, hashtag makes it easy to classify the information and reach the customer with similar interests. It can be any category such as fashion, celebrities, gossip, motivational or yoga. The topic for one person’s interest can be sketchy. Putting hashtags can make it simple for your brand to reach the end customer. It also helps in creating a database for the brands for recording the outcome of their promotional activities.

Today we will discuss how to figure the aptest hashtag that elevates your Instagram profile. Considering the tracking mechanism, a number game, we have to use appropriate tool that best focus, capture and evaluate hashtags for you. And it’s very easy if you understand the process, so here we go!

1) Simply Measured-

It is a systematic tool that puts together the required information and captures the content that triggers the target customers. The reporting section gives a report based on your campaigns. Charts, scorecard & appendix, these 3 sections comprehend the calculations of various hashtags and also compares its effectiveness. Post-level report computation is also possible with this tool.

2) Sprout Social –

It’s a tool that reports the various activities of your Instagram. The analysis is meticulous keeping in mind the various aspects of campaigns and their results. It separates the info from general hashtags to the popular ones with most mentions.

It facilitates the following benefits along with analyzing:

• Effective management of multiple accounts
• Scheduling tools that help in precision planning and posting
• Triggers visits with Instagram tracking

3) Keyhole

It’s a programmed tool for businesses. Executives, marketers, journalists and other professionals use this effective tool. It not only records the hashtags from twitter & Instagram but also tracks the usage of a hashtag on a personal level & social campaign level.

It basically helps you to discover various on-going metrics that deepens your understanding of social media campaigns. The report contains stats of the following:

• Amount of posted events
• Users
• Scope
• Limitations & impact

4) Command

It’s an advanced version of recording with analysis. It leads you to success by cutting the chase on irrelevant event posting.

Only just that it’s for iPhone users. The premium version of the command analyzes hashtags. By classifying the data, hashtag wise in stat section you can check the performance of each. Also, you can calculate no of likes and comments based on used hashtag or a combination of various hashtags.

5) Tagboard –

Just type a specific hashtag and it will display the latest one from any part of the world from any social platform, be it Instagram, Facebook, Vine, Snapchat and so on. You can filter Instagram from there and use the data as per your need.

6) Iconosquare –

It is one of the commonly used organized tool. It provides aid for scheduling to posting and tracking the traffic as per the used hashtags for a brand or social campaign. Not to miss, the feature of replying to each comment within the application is amazing.

-Anushree Srivastava