Importance of videos in email marketing campaigns

By Anushree Srivastava,

Other marketing mediums are found to be not as effective and quick as videos when it comes to communicating your message to the viewers. Thus, featuring videos in email marketing makes complete sense just like it does in any other marketing practice.  Benefits of Videos in Email Marketing Campaigns Basically, the videos added in emails  … Read more

Read More

4 effective tools to market your content like a Pro

By Anushree Srivastava,

Content Promotion Tools The content has become equally important as the product in the current scenario. Hence, every business is working on creating competitive content. Marketers are working on engaging visitors with intellectual & compelling content. A good content is the core of any strategy let it be campaigns, social media, emails etc. Here are 4  … Read more

Read More

Top 3 content marketing KPI’s

By Anushree Srivastava,

Content marketing is one of the tools that accelerate the business worldwide. Meticulously, marketers research, analyze & work humungously on content to achieve success for their brand. Understanding a customer’s line of thought can do the job. The macro planning is not enough, considering the whole market it’s precarious to predict the outcome. Content marketing  … Read more

Read More

Top reason for website penalty by Google

By Anushree Srivastava,

As most people would put it: Google is on an uncompromising mission to offer the best search results to its users. Google is taking perfection of originality to another level for giving access to exact information, high-class content and the finest writers to the users. And for this, Google has been updating its algorithms from time-to-time  … Read more

Read More

Top website trends for 2018

By Anushree Srivastava,

Ever since the traditional methods have gone for a toss and businesses have adopted digital means, the website has become a necessity. Website are the first impression on your customers. Therefore, you must leave no stone unturned to get it designed extravagantly. Here are some of the top website trends for 2018 Bold & Creative  … Read more

Read More

How to examine the behavior of a visitor at your website?

By Anushree Srivastava,

Have you ever wondered how your customers act when they visit your website? Are you keen enough to know, which page your customer’s visits the most? Well, if you start digging into this information, you will surely get solutions to most of your problems. You would know what works best for your brand by studying  … Read more

Read More

Top 5 tools for Data Visualization

By Anushree Srivastava,

Data visualization can be thought of as a confluence of art and science since it communicates data clearly and effectively to the viewers via descriptive stats and visual objects. We use data for almost all kinds of content strategy and everything that we do, including writing a blog post, making a presentation, and writing a  … Read more

Read More

Top 5 features of Google Tag Manager

By Anushree Srivastava,

Many of us are unaware of Google Tag Manager (GTM)  and its amazing features. It is a package full of advantages that help with marketing. So, before knowing its advantages, let’s find out more about GTM. It’s a tool, which is completely free and helps you to manage, eliminate and use marketing tags. This also  … Read more

Read More

5 tips for Image optimization

By Anushree Srivastava,

Upgrade the experience of the reader’s that visit your website by including images which includes Infographics, photos. The essential element that you should consider to attract more visitors to your website is Image Optimization. Advantages Of Image Optimization There are chances of driving more traffic by using sharing sites like Pinterest, Instagram. You can increase  … Read more

Read More

6 best form types for every business website

By Anushree Srivastava,

Forms for business website for a multitude of uses such as gathering data from the users, securing information on new leads, offering subscriptions and event registration prompts among others. No matter what the forms are used for, the designs of the forms on your website makes a big distinction with respect to customer engagement. It  … Read more

Read More